Toy retailer enriching supplier catalogs
A toy retailer receives thousands of product references per season. Eanscan generates parent-friendly, safety-aware descriptions that highlight play value — not just specs from the manufacturer.
Catalog enrichment platform for retailers
Turn EANs into product
pages that convert
Generate enriched, on-brand, conversion-focused product content from a simple EAN code. Help your catalog team move faster and improve conversion with better PDPs.
EAN Input
4006381333931
Brand tone
PremiumExpertOutdoor enthusiast
Target persona
Active parents30-45 y/o
Generated content
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The problem
Generic PDPs don't convert.
Yours should.
Most retailers publish the same generic product descriptions they receive from suppliers. The result: product pages that look identical to every competitor, fail to differentiate, and underperform on conversion.
Generic supplier descriptions
Copied from data sheets, not written to sell. Same product pages on every competing store.
Manual rewriting is slow
Catalog teams spend weeks rewriting content that should take hours. This does not scale.
No differentiation
When every retailer publishes the same content, no one stands out. Your customers can not tell the difference.
Weak content kills conversion
Bland product pages lead to higher bounce rates and lower add-to-cart. Poor content has a direct cost.
Scaling is painful
Enriching thousands of products manually is expensive. Most catalogs stay half-done.
SEO left on the table
Supplier PDPs are not optimized for search. You lose organic traffic to competitors who invest in product content.
How it works
From EAN to high-converting PDP in three steps
Eanscan turns a simple barcode into rich, tailored product content your catalog team can publish immediately.
Step 01
Import your EANs
Upload a CSV, paste EAN codes, or connect via API. Eanscan retrieves and structures product information automatically.
Step 02
Generate enriched content
AI generates titles, descriptions, bullet points, and structured attributes — adapted to your brand tone and target persona.
Step 03
Publish high-converting PDPs
Review, edit if needed, and publish. Your product pages are now differentiated, SEO-optimized, and built to convert.
Benefits
Better content. Faster execution. Higher conversion.
Eanscan delivers measurable impact on the metrics that matter to your retail business.
10x
Faster content production
Generate product pages in seconds instead of hours of manual writing.
+35%
Conversion uplift potential
Better product content leads to higher add-to-cart rates and lower bounce.
100%
Brand consistency
Every product page matches your tone, voice, and messaging guidelines.
-90%
Manual rewriting effort
Free your catalog team from repetitive PDP creation. Focus on strategy instead.
SEO
Search-optimized by default
Generated content is structured for search engines with relevant keywords built in.
Scale
Enrich catalogs at volume
Process thousands of EANs in bulk. No bottleneck on catalog size or team capacity.
Features
Everything you need to enrich your catalog
Built for retailers who need quality product content at scale, with full control over brand and messaging.
EAN-based generation
Input a barcode, get complete product content. No manual data entry required.
Brand tone customization
Define your voice, tone, and style. Content adapts to your brand identity.
Persona-based messaging
Tailor product pages to specific customer segments and buying motivations.
SEO-ready descriptions
Content structured with keywords and metadata for organic search performance.
Structured attributes
Generate standardized product attributes for your PIM and marketplace feeds.
Bulk generation
Process hundreds or thousands of EANs in a single batch operation.
API-first architecture
Integrate directly into your catalog workflow, PIM, or CMS via REST API.
Review and editing workflow
Your team reviews and approves content before publishing. Full editorial control.
Results
Trusted by retail teams who care about conversion
10x
Faster content production
+35%
Conversion uplift observed
50K+
EANs enriched
“We used to spend two weeks enriching a new category. With Eanscan, we generate better content in an afternoon. Our PDPs finally differentiate us from competitors publishing the same generic product pages.”
Trusted by leading retailers
Use cases
Built for how retail teams actually work
Whether you run a specialized shop or a multi-category marketplace, Eanscan adapts to your catalog workflow.
Sporting goods retailer adapting PDPs by audience
Different product pages for beginners, enthusiasts, and pros. Eanscan generates persona-aware content that speaks directly to each audience segment from the same EAN.
Marketplace operator improving listing quality
A marketplace with thousands of seller-submitted listings uses Eanscan to standardize and enrich product content, improving search relevance and buyer confidence.
E-commerce team scaling PDP content creation
An e-commerce team with a growing catalog uses bulk EAN import to generate conversion-focused content for thousands of new products before a seasonal launch.
Product
A platform built for catalog teams
Simple to use, powerful under the hood. Here is what working with Eanscan looks like.
EAN import
Upload CSV files, paste EAN codes, or push via API. Batch processing for large catalogs.
Generated product pages
Titles, descriptions, bullet points, attributes — all generated and structured for your PDP.
Brand voice settings
Configure tone, persona, and messaging guidelines. Content adapts to your brand automatically.
Export and API integration
Push enriched content to your PIM, CMS, or marketplace via API or structured export.
Pricing
Simple pricing. Fast onboarding.
Start generating product content in minutes. No heavy implementation required.
Starter
For teams getting started with catalog enrichment
€99/ month
- 300 EAN enrichments / month
- Brand tone configuration
- SEO-ready output
- CSV import and export
- Email support
Most popular
Professional
For retailers scaling their catalog operations
€490/ month
- 1,200 EAN enrichments / month
- Persona-based messaging
- Bulk generation
- API access
- Review and editing workflow
- Priority support
Enterprise
For large catalogs and custom integrations
Custom
- Unlimited enrichments
- Custom AI training
- Dedicated account manager
- PIM and CMS integration
- SLA and premium support
- On-premise option
FAQ
Frequently asked questions
From a single EAN code, Eanscan generates product titles, descriptions, bullet points, key selling arguments, SEO-optimized content, structured attributes, and enriched PDPs ready for publishing. All content is tailored to your brand tone and target audience.
Yes. Eanscan lets you configure your brand voice, tone guidelines, and target customer personas. Every piece of generated content is adapted to match your brand identity — not generic AI-generated filler.
Absolutely. Eanscan is built API-first. You can integrate EAN-to-content generation directly into your PIM, CMS, or catalog workflow. We provide comprehensive API documentation and SDKs.
Yes. Eanscan includes a review and editing workflow. Your catalog team can review, adjust, and approve generated content before publishing. You stay in control of every product page.
Eanscan is designed for scale. Whether you need to enrich 100 or 100,000 product pages, our bulk generation and API architecture handle high-volume catalog enrichment efficiently.
You can start generating product content within minutes. No heavy implementation, no long onboarding. Import your EANs, configure your brand settings, and start producing high-converting product pages immediately.
Stop publishing generic PDPs.
Start publishing product pages that sell.
Book a demo and see how Eanscan turns your EANs into conversion-focused product content in minutes.
Book a demo